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The app TikTok has been around since 2016, but until now it had mainly become known in China. It is only in the last few months that the app has become more and more popular in the rest of the world, and in 2020 it was even downloaded more frequently than Instagram and Whatsapp.
With TikTok, users upload small videos of themselves singing, dancing or doing other things. The individual films are relatively short. The clips may last just 60 seconds. But that's enough to let off steam creatively. The platform offers various options for this, with which you can, for example, cut together individual recordings. You also have the option of adding small effects to your videos or converting the individual shots into small loops.
Other users can watch your videos, like them and send them to their contacts. Particularly successful clips get even more attention and are recommended by the app on your homepage. This allows you to see what other users like as soon as you log in, so you can possibly find new users to follow yourself.
But the little films can be distributed not only in the app itself. TikTok uses the so-called TikCode. This allows you to post movies that you like on other platforms, such as Whatsapp or Instagram. Watching the shared codes then also works without the app.
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2020-02-10, Branda Klein
2020-08-10, Branda Klein